Personal Branding Improve Your Google-Ability

Have you ever typed your name into Google? When you do, is it really you that comes up?
It’s quickly becoming a well-known fact that HR personnel and hiring managers at many companies will type job applicants’ names into Google before deciding who to interview. What comes up when your name is fed to Google could determine whether or not you get a job.
But even if you have your own company or are currently employed, branding yourself online is a free way of making yourself more marketable. For an entrepreneur it makes it easier for people looking for your good or service to find you. For someone currently employed it can help you establish yourself as an expert on what you do, which can help you get a raise or, perhaps even find another, better paying job.
You can improve your Google-ability in three easy steps. Here’s How:
1. Join social networking sites. If you’re already on them great; if not, join. And not just sites like Facebook and twitter, which, while they will come up on Google, are not really designed to present the user in a professional light. You should also join LinkedIn and post your resume....

Adam Silvera is the #1 New York Times bestselling author of Infinity Reaper, Infinity Son, They Both Die at the End, More Happy Than Not, History Is All You Left Me, and—with Becky Albertalli—What If It's Us and Here’s to Us. All his novels have received multiple starred reviews.
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